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連想法を用いたテレビ番組の評価
http://hdl.handle.net/10069/7256
http://hdl.handle.net/10069/7256953b1df0-315c-4291-b507-67df5645c2d6
名前 / ファイル | ライセンス | アクション |
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KJ00004438121.pdf (635.1 kB)
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Item type | 紀要論文 / Departmental Bulletin Paper(1) | |||||
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公開日 | 2007-04-18 | |||||
タイトル | ||||||
タイトル | 連想法を用いたテレビ番組の評価 | |||||
言語 | ||||||
言語 | jpn | |||||
資源タイプ | ||||||
資源タイプ識別子 | http://purl.org/coar/resource_type/c_6501 | |||||
資源タイプ | departmental bulletin paper | |||||
著者 |
糸山, 景大
× 糸山, 景大 |
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著者別名 | ||||||
姓名 | Itoyama, Kagehiro | |||||
その他のタイトル | ||||||
その他のタイトル | Evaluation on TV Programs by Using Association Method | |||||
抄録 | ||||||
内容記述タイプ | Abstract | |||||
内容記述 | This paper describes on the evaluation on TV programs by using Association Method. Namely, author showed answerers nine stimulating words which are "interesting programs", "uninteresting programs", "useful programs" and so on. Answerers recalled freely some response words from these stimulating words and wrote to the testing paper during 30 seconds. The response words obtained were classified 24 categories based on Classification of TV Guide. The number of answerers is 100 students of Nagasaki University. Author made the emotional association maps, which were explained by emotional vector, and the "quality of TV program" was evaluated by these emotional association maps. As results, "Variety Program" involves two tendencies with "interesting, but not useful" and "not so interesting, but useful". "News Program" is usually "not so interesting, but useful". But, "News Program" of the sponsored broadcast is "interesting and useful". From these results, it was concluded that this association method is very good one to evaluate on the "quality of TV program". | |||||
書誌情報 |
長崎大学教育学部紀要. 自然科学 巻 74, p. 49-58, 発行日 2006-03-01 |
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ISSN | ||||||
収録物識別子タイプ | ISSN | |||||
収録物識別子 | 13451359 | |||||
書誌レコードID | ||||||
収録物識別子タイプ | NCID | |||||
収録物識別子 | AA11330079 | |||||
sortkey | ||||||
P00049-P00058 | ||||||
引用 | ||||||
内容記述タイプ | Other | |||||
内容記述 | 長崎大学教育学部紀要. 自然科学 2006; v.74, 49-58 |